Courses
University of Cologne
Academic term Term 1 2013/14
Type of course Elective 
Teaching mode In person
Title International Marketing Mix Decisions 
Description  
Starting date October 2013 
Ending date 4 December 2013 
Week day & hours  
Course language(s) English 
ECTS
Teacher(s) University Dr. K. Klein, UoC 
Teacher(s) Company Lasse Thiele, L'Oréal
Benjamin Franke, Pernod Ricard
Carina Hauswald, globeone GmbH
Hilmar Hübers & Mathias Lohoff, Rewe
Martin Schulz, Simon Kucher & Partner
Dieter Lauszus, EberHofer Strategy & Management
Benjamin Franke, Pernod Ricard 
Note